Adlandpro Tutorial (Chapter 2)

2) Popular Services - Getting the Most Out of Your Advertising
Free Ads are excellent ways to get started with your advertising and they
provide a cost- effective way to test your ads. But what do you do if you want
to take your advertising to the next level? What do you do if you want to give
your ads additional exposure or different exposure? The answer is our Premium
Services.
Our Premium Services consist of several different services which promote your
ad(s) in different ways. This tutorial will go over each one briefly and then explain
the benefits and how to use each one.
2.1) The Renewable Ad
Prevents your ad from being pushed to the bottom of the category
by automatically refreshing the ad and bringing it back near the top of the
category that you placed the ad into which increases your visibility and chances
for a sale.
http://www.adlandpro.com/advertisers/renewable.aspx?TB=ad
2.2) Search Engine Submission: Search Engine Submission automates the process
of submitting your website to search engines each month. Search engine submission
increases your visibility by submitting your site to the search engines allowing
them to find you faster. NOTE: this service does not guarantee your position on the
search engine.
http://www.adlandpro.com/advertisers/search_eng.aspx?TB=ad
Banner Impressions
2.3) Banner Impressions are a terrific way to give your ad exposure and
get your ad seen. Ads that are submitted to the Banner Impression program are
rotated in random with thousands of other ads on our High Traffic Adlandpro Pages,
our community web pages, our Affiliate Custom Pages, and our Free Web Pages.
You can submit as many ads as you like on the Banner Impressions Program so
long as you have Banner Impression Credits. Each credit is worth one display
of your ad. The Banner Impressions have statistics which show hits (clicks) to your
ad and views (number of times your ad was displayed). This automatic display gives
you even more exposure by automatically displaying your ads to visitors as opposed
to having them look for your service on their own.
http://www.adlandpro.com/advertisers/impressions.aspx?TB=ad
Tip: Check out the Adlandpro Affiliate Program for how to earn FREE Credits for
the Banner Impression and the Traffic Exchange Programs!
2.4) Traffic Exchange
The Traffic Exchange uses a credit system similar to the Adlandpro
Banner Impression System. For each Banner Impression Credit you have, your ad
will be displayed on the Traffic Exchange once. When people surf the traffic
exchange they are presented with a set of 6 ads. When they view your ad
(your ad is displayed to them on the exchange), 1 credit is deducted from your
pool of available credits. The Banner impression program also has statistics identical
to the Impression Program.
http://www.adlandpro.com/advertisers/trafficx.aspx?TB=ad
3) Other Services and Programs
Did you know that Adlandpro offers more than just advertising? You can get
services which will help you:
* Track Ad Campaigns so you can save money or spend it more wisely
* Build your mailing list to increase your sales and your repeat business
* Send an E-zine ad to a responsive 28,000 subscriber base
* Let you control how much you spend on Advertising saving you money
3.1) The Adlandpro URL Tracker Service
The URL Tracker Service lets you replace your
normal links with specific URL Tracker Links that capture information such as
the number of clicks to a specific link and the type of web browser the visitor
was using when he/she visited. This will give you an edge in figuring out which
of your campaigns are working and which are not. Maybe that ad in one e-zine
was more productive than the other? Maybe you should stop advertising there
and spend more money in a different e-zine? With the URL Tracker, you'll
have the answers to those questions and more.
http://www.adlandpro.com/advertisers/urltrack.aspx?TB=ad
3.2) Opt-In List Builder
It's said time and time again in the internet marketing industry that
a good mailing list is paramount to success. To build it, you need something to
help you capture emails. Traditionally, this required programmers to set up
a form where people could enter their email addresses and then a lot of
programming to get this to work with your email. Not anymore. With a few
mouse clicks and a little cut and paste, you could be offering your visitors
a choice between one of our Internet Marketing and Internet Business
Newsletters which both feature your ads exclusively and capturing their email
addresses at the same time. You'll be building a huge list of subscribers in NO
time!
The bigger the list, the more sales you get!
http://www.adlandpro.com/advertisers/opt_in.aspx?TB=ad
3.3) Pay Per Click Advertising
Pay Per Click Advertising lets you bid on certain keywords
that relate to your ad. The higher you bid, the more likely you are to turn up
when that keyword is searched for. If you're the top bidder, you get the top spot!
And what's even better is that you don't pay what you bid unless the person
actually clicks your ad. If you get good related keywords, you can achieve some
pretty good success with this program and the minimum to get started is only $10.00.
It's a very affordable way to get results and even test keyword effectiveness before
you spend hundreds on keyword targeted advertising.
http://www.adlandpro.com/advertisers/ppc.aspx?TB=ad
3.4) Adland Digest Ads
Having a good ad in a good reputable E-zine gets your ad in front of
another audience entirely. These people may not have the time to get online and
read everything there is so they subscribe to newsletters to save time and effort.
You can get your ad in front of 26,000 of these people with only a few mouse
clicks and for as little as $30.00 per issue. That's just over a dollar for every
1000 people that see your ad! You could be getting sales right now for as little
as $30.00!
http://www.adlandpro.com/advertisers/sponsored_ads.aspx?TB=ad
These services will help you propel your Ad Campaign into the next level. Make
sure you check out the links below each service for more information on these
services.
Well, that's it for now. I think I've given you more than enough information to
digest.
Tomorrow's issue will contain information on our Affiliate Program. If you
chose to join the Affiliate Program when you signed up for Adlandpro, you will
want to make sure you check out this next issue. I'll go over the high points of
becoming an Adlandpro Affiliate. If you would like to join the program right away,
please feel free.
You can go to this link to apply to become an affiliate:
http://www.adlandpro.com/a/main_control.asp?ap=&sub=&stat=&main=5
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Next Tutorial, we're going to dive into the Adlandpro Community. The Adlandpro
Community is a network of marketers much like yourself who are trying to promote
themselves on the internet. They participate in discussions and engage in many
different online activities.
It's worth it to check it out! I'll give you your gate pass to the community
tomorrow.
But if you want to check it out today, you can do it by going to this link or by
clicking on the Networking Tab when you're logged into Adlandpro.com:
http://community.adlandpro.com
Until then,

Barry Scott